PROJECT: Branding and Web-design
A clothing boutique for Petite and Curvy women.
The target market for JJANINE is a Girl who is confident in her body and who loves a good Glam! We took her previous Black and White logo and gave it some colour.
Her ideal colours are feminine in addition to using metallic such as Gold and Rose-Gold and Mable as a pattern.
I love that her branding has a dark and light side while still remaining consistent, this can be used for different products and items.